Video will comprise 80% of network traffic by 2019 – a significant indicator that the delivery of online video, and specifically, OTT video is set to become a significant disrupter to Pay TV. The question is no longer whether to get into the online video business, but how, and in what capacity. Owning the end to end infrastructure to run an OTT video service requires significant capital, ongoing operating costs, time and expertise.
Quickplay’s managed service model enables up to a 50%-70% reduction in costs compared to building the same service in-house. This white paper addresses the financial and operational limitations operators face when launching and growing an OTT service and the benefits of software-defined video under a managed services model.